5 reasons why your brand wants to choose sustainable corporate apparel
Sustainable corporate apparel and merchandise is increasingly becoming a must rather than a consideration. Not for nothing do mission-driven companies like Crisp, Swapfiets and WWF choose sustainable corporate apparel and merchandise from Unrobe. And not just because it aligns with sustainability goals. No, there are many other good reasons.
We share the top five with you.
Image: Crisp
1.Lower cost per wear
Goedkoop is duurkoop. De duurzame bedrijfskleding van Unrobe wordt in Europa geproduceerd bij fabrieken die kwaliteit op de eerste plaats hebben staan. Duurzame bedrijfskleding van Unrobe gaat dan ook wel 3x langer mee dan gewone bedrijfskleding. Je bent dus onder aan de streep goedkoper uit. Niet steeds weer extra losse items bestellen omdat medewerkers klagen over kapotte of gekrompen kleding.
2. Sustainability and circularity becomes mandatory according to European directives
The EU strategy for sustainable and circular textiles presented by the Commission in March 2020 aims to ensure that textile products placed on the EU market by 2030 have a long life, are recyclable, are made from recycled fibers as much as possible and are free of hazardous substances." (Source: European Parliament). CSRD guidelines and B Corp certification are also making companies increasingly opt for sustainable workwear. With sustainable corporate clothing, you can be sure that you are complying with the guidelines and also show this to the outside world.
3. Increasing pressure from staff
Staff are becoming increasingly critical when it comes to the sustainability policies of the company they work for. The tightness in the labor market adds to this pressure. Those who want to attract and retain young talent must take sustainability into account. Research by KPMG shows that one in five potential employees turns down an offer if the company does not have a clear sustainability strategy. Those who arrive with an overkill of China-produced cheap corporate apparel or gifts for employees can count on critical questions. With sustainable corporate clothing and merchandise from Unrobe, you show your staff that you really care about them (and a better world).
Beeld: WWF
Image: Swapfiets
4. Sustainable corporate apparel contributes to your brand perception
Sustainable corporate apparel of fine quality contributes to brand perception. For example, we made all corporate clothing and merchandise for Crisp. Completely customized and completely in keeping with their branding. Think of the popular shopper. Because of the sturdy quality and luxurious look of this bag, consumers are willing to walk around with a bag with their logo on it. And suddenly you see this bag everywhere. And that works like a train for your brand. Is sustainability a core value of your company? Or perhaps quality? Then pull this through in your choice of sustainable corporate clothing and merchandise and promote it to the outside world.
5. Contribute to a better environment by choosing sustainable corporate clothing
This, of course, is the No. 1 reason. As a company, you want to contribute to a better environment. And choosing sustainable corporate clothing is a relatively easy way to do that. At Unrobe, we produce exclusively in Europe and only work with high-quality factories. We work a lot with recycled materials and keep our supply chains short. Dressing people by undressing the industry. We are on a mission. Will you join us?
Sustainable corporate apparel & merchandise for your business?
We would love to think with you! Contact us via the following to discuss your ideas with us.